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You are taking your first steps to becoming an Amway Independent Business Owner (IBO). Begin the registration by selecting a country below:

Start – Your future begins now.

This website contains everything you need to know about Amway so you can make an informed decision about your future. You’ll learn about the philosophy, the products and the support available to every Amway Business Owner.

How Amway works.

A flexible business that puts you in control Amway Business Owners earn income by recommending and selling our high-quality products and building a team to do the same. Our extensive range of personalized, healthy nutrition, beauty and home products help people live a more balanced and active life.

Low-cost, low-risk

The Amway opportunity is a low-cost (no cost in some countries) independent business startup. On-demand training and digital tools help empower you to run your business wherever you want. We've designed the business with flexibility in mind. While you're building your business how you want, you're not alone. There's a network of more than a million Amway Business Owners to share successes, brainstorm ideas and celebrate together. We know you're busy, so we make it simple to get started and keep going. A business with proven success.

More than 450 products

We make more than 450 high-quality nutrition, beauty, and home products that people around the world use every day, backed by a 100% satisfaction guarantee. In fact, Amway sells more products with a satisfaction guarantee than any other direct seller.

More than 1M business owners

More than 1 million people around the world earn extra income for themselves and their families as Amway Business Owners. Since 1959, Amway has paid out more bonuses and cash incentives to its distributors worldwide than any other direct sales company in history.

100+ countries and territories

Amway operates in more than 100 countries and territories, covering more than 60 languages. Over 16,000 employees include neary 1,000 scientists, engineers and technical professionals. We have been named the #1 direct selling company in the world by Direct Selling News.